Nutritionist // Functional Medicine Practitioner

DANA JAMES

PORTUGAL

NEW YORK

Creating a visual presence that felt more fashion than formula

Strategic Brand Book // Identity // Messaging // Instagram Direction

CHALLENGE

Dana needed a brand that felt more current, elevated and visually distinctive than the traditional wellness space.

SOLUTION

We created a refined identity that brought her authority, message and aesthetic into one cohesive brand.

RESULTS

Dana now has a stronger visual presence with a brand that feels more recognisable and connected online.

A look inside Dana’s brand book

“Working with Kelly on my personal brand was transformative. She feels like your coolest girlfriend, but don't let that fool you. The strategy, direction and elevation she brings to your brand is beyond anything you thought possible.”

—Dana James