Transformal Leader // Founder // Program Director
GREGG CHAMPION
LOS ANGELES
If you are stuck and at a Y in the road, I am your guy
Strategic Brand Book // Positioning // Messaging // Visual Identity // Social Bios // Brand Architecture
CHALLENGE
Taylor needed a personal brand that could take him from UCLA research expert to a recognised standalone voice across neuroscience, tech and art
SOLUTION
We created a clear personal brand strategy and identity, aligning his positioning, voice and visual world into one cohesive system.
RESULTS
Taylor now has a more distinctive and future-facing brand that better connects his work across science, neurotech, art and thought leadership.
I BELIEVE IN THE POWER OF THE INDIVIDUAL TO CHANGE.
A look inside Gregg’s brand book
“I wanted my brand to feel more elevated, more modern and more reflective of the nuance in my work. Kelly and The Brand Terminal brought that to life in a way that feels both sophisticated and true to me.”
—Gregg Champion